Styleguide

Moulin Rouge! The Musical has several logo versions to suit your design needs. Below, you will see how to use them, in addition to other partners logos that may be included in your pieces.

GENERAL RULES:

Any use of Moulin Rouge! The Musical logo, exclamation mark and/or windmill requires approval.
To avoid confusion with the Moulin Rouge in Paris, please always use the full name, Moulin Rouge! The Musical, when referring to the show.
The exclamation mark and/or windmill should not be used without the explicit mention of the musical or obvious context that the content relates to the musical.
The following legal mention should be included in small but readable type in all marketing materials, unless absolutely impossible: © 2026 Global Creatures. Moulin Rouge® is a registered trademark of Moulin Rouge.
Any representation of the Moulin Rouge in Paris (the building, trademarks and associated universe) requires a specific approval.
Please see the APPROVAL PROCESS tab for more direction.
Please always make it a priority to inform press outlets that the entire show title Moulin Rouge! The Musical must be used in ALL mentions of the show – in headlines and in stories (be sure to include “The Musical.” Do not refer to the show simply as “Moulin Rouge.”)

Primary usage

Horizontal Main Logo

The main logo is made by the Baz Line in light type at the top, the BOHO values (Truth, Beauty, Freedom, Love), the title of the show in red with the exclamation mark over the windmill, and "The Musical" at the bottom. A scaffolding on the back "holds" all the pieces together.

Download Horizontal Logo Download as CMYK JPEG (over black) Download as RGB PNG (transparent)

Horizontal Logo — Minimal

This version has the BOHO values masked out and the scaffolding removed. This version is useful for small sizes that need to be more readable as it removes elements that occupy real estate. In most cases (almost always), the Baz Line needs to be included, but if the Baz Line too small to read, you may get asked to crop it out, and the specific use will require approval from GC and MRP. Also, the Minimal Logo should not be used in Front-of-House (FOH) or Out-of-Home (OOH) designs. The Minimal Logo is only permitted for limited use in Print and Digital as per the size guidelines.

Please note: for horizontal assets that are smaller than 1 inch tall (print) or 56px tall (digital), please use this logo for clarity and remove the Baz line.

Download Horizontal Logo — Minimal Download as CMYK JPEG (over black) Download as RGB PNG (transparent)

Stacked Main Logo

This version works on square or slightly vertical spaces.

Download Stacked Logo Download as CMYK JPEG (over black) Download as RGB PNG (transparent)

Baz Line

The Baz Line should always be included with the show logo. In any potential instance where the Baz Line will not be readable above the show logo due to size of reproduction (print and digital items) or potential duration of view (video and outdoor items), other solutions to include the Baz Line near the logo will need to be considered and specific approval on the item will be required by GC and MRP.

Secondary usage

Gold Logos

These gold logos should only be used for special events or promotions, and should follow the same rules as the logos above. Please use the identical area of the gold background file to match the gold texture of the example logos.

DOWNLOAD GOLD LOGOS (HORIZONTAL & STACKED) — Download Horizontal As CMYK JPEG (over black) Download Horizontal As RGB PNG (transparent) — Download Stacked As CMYK JPEG (over black) Download Stacked As RBG PNG (transparent)

Tertiary usage

Solid Logos (Vector)

For instances where the Moulin Rouge! The Musical logo needs to live outside of the Moulin Rouge! The Musical visual identity and it is not possible to use our main full color logos, solid-colored logos (vector) may be used.

These logos come in the 3 formats listed on the Primary Usage section (horizontal, horizontal minimal and stacked), and must follow the same rules.

The solid logos are available in 3 colors (red, black and white). The third-party vendor may pick the color that best fits their brand while making sure the Moulin Rouge! The Musical remains clear and legible (for example, do not use the white logo over light backgrounds, or the black logo over dark backgrounds). Third-party vendors must submit the artwork for review and approval before releasing.

DOWNLOAD ALL SOLID (VECTOR) LOGOS

LOGOS